Privacy Policy

1. Introduction

Welcome to Gustavo Machado Brazilian Jiu-Jitsu Fairfax. We are committed to protecting your privacy and being transparent about how we collect, use, and protect your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at gustavomachadofairfax.com, sign up for our services (including the free trial), register for events, or communicate with us.

Please read this policy carefully. By using our website or services, you consent to the data practices described in this policy.

2. Information We Collect

We may collect information about you in several ways:

Personal Information You Provide

• Contact Information: Name, email address, phone number when you fill out contact forms, trial requests, or event registrations
• Trial Registration: Preferred start dates, experience level, goals, and any specific questions or concerns
• Event Registration: Workshop or seminar sign-ups, dietary preferences, emergency contact information
• Communications: Messages sent through our contact forms or email correspondence

Automatically Collected Information

• Website Analytics: IP address, browser type, operating system, device information, pages visited, time spent on pages, referring websites
• Digital Waiver Tracking: For legal validity of digital signatures, we collect and store IP address, browser information, device details, and timestamps when waivers are signed
• Tracking Technologies: Cookies, pixels, and similar technologies to improve your experience and analyze website usage
• Google Analytics: We use Google Analytics to understand how visitors interact with our website
• Advertising Data: Google Ads and Facebook Pixel data for conversion tracking and advertising optimization

3. How We Use Your Information

We use the information we collect for the following purposes:

• Process and respond to your trial requests, event registrations, and inquiries
• Send confirmation emails and important administrative information
• Contact you by phone or email to schedule your trial classes or confirm event attendance
• Legal Documentation: Store digital signature data, IP addresses, and device information to ensure legal validity of liability waivers as required by law
• Provide customer support and answer your questions about our programs
• Send marketing communications about classes, events, promotions, and BJJ-related content (you may opt out at any time)
• Improve our website, services, and user experience through analytics
• Comply with legal obligations and protect our rights and the rights of others
• Prevent fraud, abuse, and other harmful activities

4. How We Share Your Information

We do not sell, trade, or rent your personal information to third parties for marketing purposes. We may share your information in the following limited circumstances:

Service Providers

We work with trusted third-party service providers who help us operate our website and provide our services:

• Email Services: For sending confirmations, notifications, and marketing communications
• Website Hosting: Vercel and other hosting providers to keep our website operational
• Analytics: Google Analytics to understand website performance and user behavior
• Advertising: Google Ads and Facebook for conversion tracking and targeted advertising

Legal Requirements

We may disclose your information if required by law or if we believe it's necessary to:

• Comply with legal process, such as a court order or subpoena
• Protect the rights, property, or safety of our business, students, or others
• Investigate potential violations of our terms of service
• Respond to claims that content violates the rights of third parties

5. Data Security and Retention

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure.

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Trial and event registration data is typically retained for 3 years for business and legal purposes.

6. Your Rights and Choices

You have the following rights regarding your personal information:

Communication Preferences

• Opt out of marketing emails by clicking "unsubscribe" in any promotional email
• Request to be removed from our phone contact list
• Choose which types of communications you receive from us

Data Access and Control

• Request access to the personal information we have about you
• Request correction of inaccurate or incomplete information
• Request deletion of your personal information (subject to legal retention requirements)
• Request a copy of your personal information in a portable format

Cookie Controls

You can control cookies through your browser settings. However, disabling cookies may affect the functionality of our website.

7. Children's Privacy (COPPA Compliance)

Our website and services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. While our Brazilian Jiu-Jitsu programs welcome participants aged 15 and older, minors aged 15-17 must have parental consent to participate and are required to have a parent or guardian sign waivers and agreements on their behalf.

If we discover that we have collected personal information from a child under 13, we will delete that information immediately. If you believe we have collected information from a child under 13, please contact us immediately.

8. Virginia Consumer Privacy Rights

If you are a Virginia resident, you may have additional rights under the Virginia Consumer Data Protection Act (VCDPA), including:

• The right to know what personal data we collect and how we use it
• The right to access your personal data
• The right to correct inaccuracies in your personal data
• The right to delete your personal data
• The right to opt out of certain data processing activities

To exercise these rights, please contact us using the information provided below. We will respond to your request within 45 days.

9. Third-Party Websites and Services

Our website may contain links to third-party websites, social media platforms, or services. This Privacy Policy does not apply to these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

We use Google Maps for location services and may embed social media content. These services have their own privacy policies that govern their collection and use of your information.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will post the updated policy on this page and update the "Effective Date" at the top.

For material changes that significantly affect your privacy rights, we will provide additional notice through email or prominent website notification. Your continued use of our website and services after any changes constitutes acceptance of the updated policy.

11. Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or how we handle your personal information, please contact us:

We will respond to privacy-related inquiries within 30 days. For urgent matters, please call us directly.